You can never succeed as a
businessman if you do not take your own share of risks, but to consider
acquiring hotel credit card processing machines and paying for their respective fees as
one of the so-called business risks is definitely an overstatement.
Paying for the processing of
the credit cards of alliancebankcard accepted by your hotel is a
necessary cost that you should make, especially if you are new in this kind of
business. Since most of the consumers nowadays prefer paying via credit or
debit cards, owning a couple of credit card machines won’t surely hurt your
business even though it comes with a cost. Processing fees vary depending on
the sales that you make in a month and on your credit card service provider.
Here are some ways to cut back on your credit card processing rates:
Hire a reliable merchant service
provider. The first thing that you should do before thinking of going for a
lower processing fee is to look for a trustworthy and efficient merchant processing
service provider. Make sure that you are earning more than they want you to
believe. There are a lot of merchant service providers that offer fast
processing and authorizations out there, but only a few offer low processing
fees. So, choose wisely.
Ask what exactly the fees you are
paying for are. If you are a new hotelier, you probably don’t know the kinds of
fees that you pay in processing credit cards. Basically, you pay for
Interchange fee which is the rate paid to your merchant service provider for
each card-based transaction and for an additional fee charged by your service
provider which is also a fraction of the transaction. Usually, to avoid scaring
away the merchants, they call these fees discount rates and intentionally don’t
let the merchants know about the exact percentage they are charging them. Also,
there might be some hidden fees that you are not aware of. Have them explain
everything and ask. Always ask.
Consider the size and reputation
of your business. The bigger your business is, the higher your chance of
getting a lower processing fee. If you are earning at least $20,000.00 in your
transactions alone, you might be able to settle for a more reasonable
Interchange fee, commonly known as the Interchange Plus fee wherein you pay the
exact Interchange rate, plus a flat additional fee. This way, you will be able
to pay a fixed processing fee, thus avoiding other charges or hidden fees.
Read everything your merchant
service provider sends you. Thoroughly go through all the contracts and papers
your service provider will send you, especially the most seemingly harmless
ones, including the small print. This way, you will know all the fees that they
are charging you, including the penalties, termination fees, or monthly
minimums and maximums. Be critical and cynical.
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